Inspo to get you through Vol. 3Posted on May 20th, 2020 in Brand Expression, Customer-Centricity, Event Legacy, Industry Insight, Memorable Experiences
We continue through our audio series, aiming to provide a small contribution to you and the events industry at this difficult time. Over a number of weeks we will be looking back at The Business of Events 2019 and bringing back to life all of our favourite sessions. We hope that during this time, and as you listen in, these sessions spark and inspire new ideas.
Right now, attention is the new currency with millions of brands around the world digitally vying for millions of eyeballs. Peter Jones talks about grabbing attention in a different way. Listen on for Peter’s essential elements for creating memorable event experiences.
You’re going to want to hear this!
What makes a good event, great? The creative brain behind Hook & Arrows, Aaron Langer, will run you through how to create an event’s WOW factor.